Concept & logo
Sebi Boat Tours, the best canal tour experience in Amsterdam. Sebi Boat Tours consists of Captain Sebastian (“Sebi”) Jung and Olivier de Vries, two true Amsterdammers. After years of captaining on the canals, they started their company with a historic, now-modernized boat (“Giuliana”) to deliver the ultimate cruise experience.
At the client’s request, I designed a logo in which his beloved Giuliana forms the center. Characteristic elements of the city of Amsterdam were added to reinforce the identity and belonging of both the boat and its captains.